November 2013

Monthly Archives

  • Lead Scoring to Gain More Results!

    Previously, we told you How Inbound Marketing Can Bring New Visitors. This month, we’re delving a bit deeper to help you implement an effective lead scoring strategy to find the most qualified, quality leads well in time for the upcoming holiday season. Lead scoring is a method of assigning a ranking to each potential customer […]

  • What Does Downtime Really Cost?

    Unscheduled downtime is inevitable, but how much does it really cost businesses? The average business experiences 14 hours of downtime each year, and according to a study by the Ponemon Institute, one minute of downtime costs businesses an average of $5,600. The same study found that the cost of data center outages ranges from $38,969 […]

  • Gamification: The Hottest New Marketing Trend

    “Gamification is the concept of applying game design thinking to non-game applications to make them more fun and engaging” – short, sweet and to the point,! An increasingly popular tech trend, gamification can “potentially be applied to any industry and almost anything to create fun and engaging experiences, converting users into players.” Gamification is […]

  • Improve Your Application’s Performance & Availability with LeanSentry’s Monitoring

    It’s hard to believe it’s already November, but most retailers launched their 2013 holiday campaigns before you could even say “trick-or-treat.” And for good reason – online holiday sales are expected to see a huge jump, with some organizations predicting anywhere from 15 to 20 percent growth in business between November and December this year. […]